Graphic Design and Outdoor Advertising campaign in Belfast for Northern Ireland crisp brand – Tayto.

Tayto Billboard Design in Belfast with Smith Design Agency.

Outdoor advertising campaign on billboards and adshel. I helped launch the Tayto Nation campaign, primarily in Belfast and then rolled out across Northen Ireland. The campaign consisted of three well known local celebrities, Frank Mitchell, Pete Snodden and Pamela Balletine. Highlighting the prizes to be won in colour against the black and white creative. It proved to be a highly effective campaign for Ireland’s favourite snack!